DON'T SMOKE!!!!!!!

There are many things we here at the American Treasure Tour advocate.  One of those is that you DON'T SMOKE!  Yes, we recognize the contradiction to this statement evidenced by the fact that we have dozens of advertisements hanging throughout the tour with celebrities looking glamorous smoking cigarettes.  Just remember, the majority of them have died since they participated in these ads, and it's unlikely to be a coincidence.

History is rife with soap opera:  feuds, buy-outs, back-stabbings of both the literal and figurative kinds.  We can't get into all the nitty gritty here, especially for something as complicated and nefarious as the cigarette industry.  We will leave it with the Chesterfield brand of cigarettes being established in 1873 by the Drummond Tobacco Company of St. Louis.  By 1911, it was owned by Liggett & Myers, who started a marketing campaign so effective that Chesterfield was one of the most recognizable brands in the early 20th century.  Major celebrities signed on to sell the brand, including Ronald Reagan, Bob Hope, Rod Serling and, in the attached ad, Tyrone Power.  Don't let them convince you.  Stay away from cigarettes - but not these delightful performers!

QUESTION:  In 1978, Liggett sold Chesterfield to the Philip Morris Company, who shut down production in what country due to increased sanctions against government policy in 1981?
A)  Kazakhstan
B)  South Africa
C)  Grenada
D)  France

ANSWER BELOW

BLUE LIGHT SADNESS
History is, to put it simply, filled with ups and downs.  On January 22, 2002 - only thirteen years ago, one company had a big "down."  Kmart became the largest retailer in the United States to file for Chapter 11 bankruptcy protection.  This in large part occurred because of decisions made by then-CEO Chuck Conaway, who allegedly enjoyed the high life so well that the company suffered.  His 'forced retirement' from the company started an effort to revitalize its image.  The effort is still moving slowly, but you'll still find plenty of Kmarts across the country.  Alas, one place you will not find them anymore is in Alaska.  All those stores were shut down after 2002.

ENJOYING LIFE'S JOURNEY
It was January 22, 1949, when a Portuguese-American family out of Hanford, California brought into the world a bouncing baby boy.  Steve Perry was his name, and international stardom was his destiny.  He obtained his immortality with the band Journey.  Between 1978 and 1996, Perry sang lead vocals on nine albums, including 1981's Escape, which reached number one on the Billboard charts and included the amazingly popular single "Open Arms." He since embarked on a solo career, but never again reached the worldwide acclaim he had with Journey.

QUOTE:  The injury that we do to a man must be such that we need not fear his vengeance. - Steve Perry

ANSWER:  B)  South Africa.  Growing pressure against Apartheid had already begun, and Philip Morris left, not to return until 2003.  Likely a mixed blessing for South Africans.  And Kazakhstan was not an independent country in 1981.  It was part of the Soviet Union still.