Holiday Inn

QUESTION:  Not only is Holiday Inn the name of a globally-famous hotel chain, but it is also a popular film starring Bing Crosby and Fred Astaire.  In what year was the film released?
A)  1932
B)  1940
C)  1942
D)  1950
ANSWER BELOW

As the American Treasure Tour blog continues to explore our phillumeny collection - better known as our matchbooks - we have discovered a destination perfect for the current season: Grand Cayman.  Notably, the Holiday Inn located in Grand Cayman. So today, we would like to examine the birth of one of the best known and most popular hotel chains in the world: Holiday Inn. It all began in the mind of a man named Kemmons Wilson. Born in Arkansas in 1913, Wilson's father died before his first birthday. His mother moved him to Memphis, Tennessee, and that's where he lived for the remainder of his life - ninety years. He did travel, of course. And he found great inconsistencies in the places where he and his own family stayed as they drove cross country. He developed something of a fear of motels, and decided he would start his own that guaranteed quality accommodations. The first Holiday Inn was built in Memphis in 1952, and jokingly named after the popular Bing Crosby, Fred Astaire movie.

Wilson partnered with a man named Wallace Johnson to develop more motels, building their first headquarters out of a modified plumbing shed, and spreading their motels across the country. Within seven years, there were fifty motels dotting the landscape. By 1972 - only twenty years after Wilson built his first Holiday Inn - there were 1,400 motels scattered across the world. There are currently just around 2,700 Holiday Inns of different shapes, sizes and designs available in which to find lodging internationally.

ANSWER:  C)  1942